This real estate pro believes she found the answer to ignite interest in an otherwise dead listing. Would you be willing to go to this extreme?

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This week the 30-year fixed-rate mortgage posted another low for 2016, as borrowing costs continue to fall.

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Here’s the one color your home owners may want to avoid.

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Landlords are concerned that the uptick in online rental applications is opening the doors to greater risks from identity theft and fraud.

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Fewer Americans believe the housing crisis that began eight years ago is over, with the vast majority saying housing affordability is a problem today, according to the latest MacArthur Foundation survey.

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The real estate giant hopes its new company, ZapLabs, will be a “supercharged engine for technology and innovation” in its real estate companies.
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